Strategic Content Marketing Grow Your Reach on Social Media

kurssorgula
Last Update 15 January 2024
1 already enrolled

About This Course

Strategic Content Marketing to Grow Your Reach on Social Media is a dynamic approach that emphasizes the creation and dissemination of purposeful and targeted content to expand online visibility and engagement. By employing a well-devised content strategy, businesses can optimize their presence across various social media platforms, reaching and resonating with their target audience effectively. This entails crafting compelling and relevant content tailored to specific demographics, utilizing diverse content formats such as articles, videos, and graphics. Employing data-driven insights and analytics, marketers can refine their approach, ensuring that each piece of content contributes to a broader social media growth strategy. Strategic Content Marketing not only bolsters brand awareness but also fosters meaningful connections, encourages user interaction, and ultimately drives business objectives through a comprehensive and strategic use of social media channels.

Learning Objectives

In this Strategic Content Marketing course focused on expanding your reach on social media, you will acquire a holistic understanding of crafting and implementing effective content strategies. From developing buyer personas and understanding the intricacies of various social media platforms to creating optimized content and leveraging analytics for continuous improvement, the course provides a comprehensive toolkit. You will delve into audience targeting, community building, and engagement strategies, learning to navigate the dynamic landscape of social media. Additionally, the curriculum covers the integration of paid social media advertising, enabling you to maximize the impact of your content. Real-world case studies and best practices serve as practical examples, offering insights into successful campaigns and equipping you with the skills needed to strategically elevate your online presence and grow your reach across diverse social media channels.

Target Audience

  • Marketing professionals,
  • social media managers,
  • content creators,
  • digital strategists,
  • business owners,
  • and anyone seeking to enhance their skills in strategic content marketing for social media growth.

Curriculum

25 Lessons

Strategic Content Marketing Grow Your Reach on Social Media

Entrance00:1:09
Finding the right audience00:4:16
Finding the right content types00:2:56
Finding the right feature00:2:54
Teasing content00:2:21
Encouraging content sharing00:2:20
Advertising content00:3:03
Planning a cadence of content updates00:2:55
Creating unique content for social media00:3:12
Setting the right tone for engagement00:2:34
Encouraging user-generated content00:2:34
Researching an influencer’s audience00:3:26
Understanding an influencer’s brand00:2:44
Creating an influencer campaign00:2:49
Using an influencer program service00:2:21
Content marketing on LinkedIn00:3:38
Content marketing on Facebook00:3:08
Content marketing on Twitter00:3:03
Content marketing on YouTube00:3:16
Content marketing on Pinterest00:3:23
Content marketing on Instagram00:2:31
Content marketing on TikTok00:3:48
Tracking social media reach00:2:06
Tracking social media engagement00:2:44
Tracking social media sentiment00:3:11

Your Instructors

kurssorgula

5.0/5
35 Courses
2 Reviews
4 Students
See more

Want to receive push notifications for all major on-site activities?

✕
Select the fields to be shown. Others will be hidden. Drag and drop to rearrange the order.
  • Image
  • SKU
  • Rating
  • Price
  • Stock
  • Availability
  • Add to cart
  • Description
  • Content
  • Weight
  • Dimensions
  • Additional information
Click outside to hide the comparison bar
Compare
No apps configured. Please contact your administrator.
No apps configured. Please contact your administrator.